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Report: 10% Of Small, Local Businesses Have Purchased Twitter Ads
Friday, April 24, 2015 - 11:53am | 328Read More...According to Adweek, small and medium sized businesses may finally be "warming up" to social media based ads. Adweek commented on a BIA/Kelsey survey that stated 9.5 percent of local companies have bought a Twitter Inc (NYSE: TWTR) ad in the past, while 18.3 percent of those survived said they are...
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Quicken Loans Wins Big In Billion Dollar Bracket Challenge
Friday, March 28, 2014 - 11:16am | 695Read More...Although no one will take home the $1 billion from the Billion Dollar Bracket Challenge, there is a clear winner: Quicken Loans. “Quicken Loans scored a giant win first by partnering with the incredibly respected Warren Buffett and next by launching a thrilling marketing campaign,” FD Parker...
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Report Says Twitter is Ready to Roll Out Retargeted Ads
Thursday, December 5, 2013 - 2:18pm | 427Read More...Following Twitter's (NYSE: TWTR) recent IPO, the company is ready to prove to shareholders its valuation is justified based on its potential future advertising revenues. According to TechCrunch, Twitter is set to introduce retargeted ads based on browser cookies. As users browse the web, they...
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Yelp Going Public, Seeks 5 Stars and $100M
Tuesday, February 28, 2012 - 8:56am | 609Read More...Yelp, the service you can't visit a restaurant without, goes public later in the week. 7.15 million shares go on sale for $12-$14 each under the (NYSE: YELP) ticker, putting the expected raised capital between $86 and $100 million. Yelp is expected to be the last online business to go public before...
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Social Media Ad Spend to Skyrocket to $8.3 Billion in 2015, Study Says
Tuesday, May 3, 2011 - 4:57pm | 217Read More...Revenues generated from social media advertising is set to skyrocket to US$8.3 billion in 2015 from US$2.1 billion last year, according to a study conducted by BIA/Kelsey. BIA/Kelsey takes social media advertising to mean anything from display ads to Twitter's promoted products; however, virtual...
