Alexa Alianiello

X, formerly known as Twitter, became the first major social media platform to allow cannabis advertising in 2023. At the recent Benzinga Cannabis Capital Conference, Alexa Alianiello, X's lead for cannabis sales and partnerships, discussed the impact of this policy shift and the lessons learned...

Alexa Alianiello, who serves as the head of cannabis at X, welcomes the idea her company is a pioneer in the space and it offers branding opportunities for companies that can't advertise their products elsewhere. The X Vision: Alianiello said X's vision is to "help bring civilization forward...

X, formerly Twitter, is the only mainstream technology/social media platform to allow open discourse and advertising for cannabis-related products. That’s according to Alexa Alianiello, X’s U.S. sales and partnerships leader. In an exclusive interview during the Benzinga Cannabis...

During a captivating session at the Benzinga Cannabis Capital Conference, Alexa Alianiello, head of U.S. sales and partnerships at X (formerly Twitter), shed light on the unique relationship between the platform and its cannabis-engaged audience. "Cannabis users are X users. But don't just...

At the heart of a buzzing conference room in Chicago, amidst the eager attendees of the Benzinga Cannabis Capital Conference, stood Alexa Alianiello from X (formerly Twitter), casting a spotlight on the potent power of authenticity and storytelling in brand building. With another opportunity to...

Colorado lawmakers are stirring the pot with SB24-158, a proposed bill aimed at curbing the promotion of cannabis, psychedelics and hemp on social media. The bill, supported by Democratic legislators, seeks to implement online age verification and content restrictions, casting a wide net that even...

The Benzinga Cannabis Market Spotlight event ended with a panel discussion featuring Alexa Alianiello, the head of cannabis at X, formally known as Twitter; Wendy Berger of Green Thumb Industries‘ board and Emily Paxhia, co-founder of Poseidon. These prominent women delved into the current...

Elon Musk’s acquisition of Twitter heralded a new era in the cannabis space, with the platform emerging as the only one where cannabis brands and advocates can speak freely without algorithmic repercussions. Alexa Alianiello, who works in sales and partnerships at X (formerly Twitter), shared...

X, formerly Twitter, is the first mainstream technology platform to allow cannabis advertising. The social platform has made several policy adjustments this year to help allow the industry to grow. Trulieve Cannabis Corp (OTCQX: TCNNF) is taking advantage of the...

"Content that's entertaining, informative and relevant can help you reach an audience at moments that matter, when they're most receptive," said Twitter's Alexa Alexa Alianiello during the recent Benzinga Cannabis Capital Conference in Miami. These comments highlight the...

Cannabis companies lapsed into collective Twitter ecstasy in March when the Bluebird opened its wings and embraced cannabis advertising on its site, making history in the process as the first social media site to do so. The hope was that more and more would soon fly into the...

Several months after allowing CBD and THC product ads on its site, Twitter has updated its policy yet again. It will now permit accredited advertisers to include packaged cannabis products in their advertisement visuals. "Going forward, certified advertisers may feature...

Instagram has reportedly banned Curaleaf Holdings Inc.'s (OTCQX: CURLF) primary active account, citing a breach of its community guidelines. "Per a source familiar with the decision, Instagram banned @Curaleaf_Inc's main active account within the past hour," recently tweeted...

In addition to not having access to the benefits of financial and banking services, the cannabis industry has been unable to advertise on social media platforms until Twitter stepped up last month.   When Elon Musk, CEO of Tesla, Inc (NASDAQ: TSLA) and Twitter (...

Elon Musk made headlines last month by allowing ads for CBD and THC products on Twitter, the social networking giant he recently acquired. Now, two Twitter execs, Alexa Alianiello (Twitter U.S. Sales & Partnerships) and Rohan Routroy (Twitter NEXT) will share more insights...