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Jeff Bezos-Backed Perplexity AI In Discussion With Marriott And Nike As It Prepares To Challenge To Google's Dominance
Sunday, September 22, 2024 - 9:33pm | 730Jeff Bezos-backed Perplexity AI, a startup challenging Alphabet Inc.‘s (NASDAQ:GOOG) (NASDAQ:GOOGL) Google, is in discussions with top brands like Nike Inc. (NYSE:NKE) and Marriott International (NASDAQ:MAR). What Happened: Perplexity is developing a “sponsored” question...
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Unskippable Ads On Instagram? Platform Tests 'Ad Breaks' Feature
Monday, June 3, 2024 - 5:06pm | 388Meta Platform Inc.’s (NASDAQ:META) Instagram is experimenting with a new feature called “ad breaks” that compels users to pause and view an advertisement for a designated period before continuing to scroll. Matthew Tye, an Instagram spokesperson, confirmed the trial in dialogue...
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Game On Pause? Roku Wants To Fill That Gap With Ads, New Patent Shows
Friday, April 5, 2024 - 2:09pm | 487Roku Inc (NASDAQ:ROKU) envisions a future where televisions could display advertisements during pauses in movies or games. What Happened: According to a report by the tech newsletter Lowpass, a Roku patent indicates that the company has identified idle time when the TV is not actively used as a...
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Marketing Professor Says Promos In Chatbots Inevitable, But Sam Altman Doesn't Fancy Them: 'Hate Ads Just As An Aesthetic Choice'
Wednesday, March 20, 2024 - 3:58am | 605A marketing professor says that advertisements in chatbots are inevitable, but OpenAI CEO Sam Altman has a bias against them. What Happened: Chuck Byers, a professor at University of Santa Carla, told Inc. that AI-powered chatbots such as OpenAI's ChatGPT and Alphabet Inc’s Google Gemini...
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Walmart Joins Target In Sending Out Not-So-Merry-And-Bright Holiday Vibes
Thursday, November 16, 2023 - 5:57pm | 655After Target Corporation (NYSE: TGT) posted a significant earnings gain but also left out the ‘drum rolls’ from its holiday quarter outlook, Walmart Inc (NYSE: WMT) also topped third quarter earnings and revenue estimates along with giving out a cautious guidance. Upon the report,...
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Google To Update Crypto Advertising Policy: What This Means For You
Thursday, September 7, 2023 - 12:17pm | 435Alphabet Inc.'s (NASDAQ: GOOG)(NASDAQ: GOOGL) search engine Google will update its advertising policy related to cryptocurrency and blockchain-based games, effective Sept.15, 2023. This will clarify the rules around promoting NFTs, NFT gaming, blockchain gaming and...
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Pinterest's Expenses Rose Faster Than Revenue But Monetization Efforts Are Well Underway
Monday, August 7, 2023 - 10:25am | 581Like Snap (NYSE: SNAP) whose shares plummeted over 17% last week after the messaging company gave poor guidance for its current quarter and reported a second consecutive quarter of declining YoY sales, Pinterest (NYSE: PINS) shares also tanked about 4% as the social media company...
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Twitch's New Branding Policy: No Marijuana Promotion, But Alcohol Gets A Pass
Saturday, June 10, 2023 - 5:21pm | 319Twitch, the video game streaming company owned by Amazon.com, Inc (NASDAQ: AMZN), has recently revised its branding policy for streamers, now explicitly forbidding the promotion of marijuana businesses and products. The platform has recently retracted its ad guideline changes after facing vehement...
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Twitch Rethinks Ad Guidelines And Streamlining Monetization Opportunities Due To Streamer Backlash
Thursday, June 8, 2023 - 12:48pm | 453Amazon.com, Inc's (NASDAQ: AMZN) Twitch has swiftly retracted its recent ad guideline changes after facing vehement criticism from streamers. The alterations, which imposed stringent restrictions on how streamers could monetize their channels, sparked outrage within the streaming community, as...
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Coinbase CEO Says QR Code Super Bowl Ad Was The Company's Idea — But Ad Agencies Are Like, Ummm…
Tuesday, February 22, 2022 - 1:27am | 778Coinbase Global Inc (NASDAQ: COIN) CEO Brian Armstrong’s attempts to take credit for the hit Super Bowl floating QR code advertisement backfired Monday. What Happened: Armstrong said on Twitter that the floating QR code meme advertisement dished out by the cryptocurrency trading platform was...
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Coinbase Jumps To Top Of App Store After Super Bowl LVI Ad
Monday, February 14, 2022 - 3:43pm | 336The Coinbase Global Inc (NASDAQ: COIN) ad during Super Bowl LVI's game between the Cincinnati Bengals and Los Angeles Rams seemingly paid off. What Happened: Data shared by crypto news outlet The Block shows that this major U.S. cryptocurrency exchange's mobile...
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5 Stock Plays To Leverage The 'Huge' Opportunity Presented By ADAS Over Next Decade
Friday, September 24, 2021 - 4:12pm | 957Electric vehicles are the future, as the world moves from gas-guzzling ICE vehicles to their green energy counterparts. Ancillary beneficiaries of the growing EV adoption are companies that moved to an advanced driver assistance system (ADAS) technology, which has now come to be the core...
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Pinterest Stock Gets Hammered Despite Stellar Q2 Earnings Beat: Here's What You Need To Know
Friday, July 30, 2021 - 12:32am | 388Shares of Pinterest Inc. (NYSE: PINS) fell 6% in Thursday’s regular trading session and also tanked more than 19% in the extended session. What Happened: Pinterest, an online product and idea discovery platform, reported better-than-expected earnings results for the second quarter on Thursday...
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Apple Looks To Widen China Revenue Streams With Launch Of Search Advertising Service
Thursday, June 24, 2021 - 4:41am | 354Apple Inc. (NASDAQ: AAPL) is looking to expand its revenue streams in China with the launch of its search advertising service this week, AppleInsider reported Wednesday. What Happened: Apple has launched the advertising platform called Apple Search Ads in mainland China, enabling developers...
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Amazon Continues To Outpace Google, Facebook On Ad-Revenue Growth: What You Need To Know
Friday, April 30, 2021 - 5:56am | 540Amazon.com Inc’s (NASDAQ: AMZN) advertising business grew the most in over two years to outpace the growth of its other tech rivals Alphabet Inc (NASDAQ: GOOGL) and Facebook Inc (NASDAQ: FB) in the first quarter. What Happened: The e-commerce giant's advertising revenue grew 77% year...