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Watch Out Truly, Pepsi Could Be Launching A Hard Seltzer Soon
Friday, June 18, 2021 - 6:05pm | 425One of the largest beverage companies in the world could be launching products to take part in one of the fastest-growing beverage categories, hard seltzers. What Happened: A filing by PepsiCo, Inc. (NYSE: PEP) on June 14 is seeking to use the Rockstar name for beer and hard seltzer, Bloomberg...
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Molson Coors Continues Hard Seltzer Push With Coca-Cola Topo Chico Deal
Tuesday, September 29, 2020 - 1:05pm | 416One of the largest beer companies in the United States signed a deal with Coca-Cola to distribute its upcoming hard seltzer brand Topo Chico. What Happened: Molson Coors Beverage Company (NYSE: TAP) announced an exclusive partnership with Coca-Cola Company (NYSE: KO) to manufacture, market and...
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Millennial Research Firm Says Young Consumers Still Love LaCroix
Wednesday, June 12, 2019 - 5:01pm | 573National Beverage Corp. (NASDAQ: FIZZ)'s flagship beverage LaCroix has been the front runner in the rapidly growing flavored sparkling water category, but increased competition is slowing down its growth — and negative headlines are dragging the stock. The Competition LaCroix has seen its...