Rory McIlroy

One of the Grand Slam events for the PGA Tour kicks off Thursday, May 20, with the PGA Championship taking place at the Ocean Course at Kiawah Island. The PGA Championship took place at this course in 2012 when it broke the record with a total distance of 7,876 yards. How To Watch: The PGA...

One sector that has performed well during the COVID-19 pandemic and reopening atmosphere is golf. The outdoor activity can be enjoyed with social distancing and has seen demand at its highest levels since 1997. Callaway Golf (NYSE: ELY), which owns the indoor golf...

One of the most popular sports during the COVID-19 pandemic and immediately after was golf. The sport that requires minimal person-to-person contact and can be done through social distancing saw a surge in demand not seen since 1997. A transaction in the industry shows strength in demand and...

A golf entertainment company could get a boost with a partnership with one of the top golfers. What Happened: Rory McIlroy is partnering with Drive Shack Inc (NYSE: DS) on the company’s new small-format indoor high tech mini golf entertainment experience. McIlroy will serve as the...

THE PLAYERS Championship is hosted by TPC Sawgrass in Ponte Vedra Beach, Florida. TPC Sawgrass spans 7,189 yards and is par 72. The 2020 PLAYERS Championship is the PGA Tour’s 47th annual version of the event. Players Championship Payout A prize purse of $15 million is at stake when the first...

Nike Inc (NYSE: NKE) may have exited the golf equipment business, but the brand is still as relevant as ever in the sport. Nike emerged as the clear winner of the 2018 Masters Tournament from an endorsement standpoint, according to a study of the event's marketing impact.  Nike endorser...

Tiger Woods may not have been in contention to win his fifth Green Jacket at Augusta National on Sunday at the Masters, but the Tiger halo effect on TV ratings is still very real. It had been 1,089 days since Tiger Woods had played Augusta National before the opening round Thursday and,...

Adidas AG(ADR) (OTC: ADDYY) announced it has finally sold off its golf segment to KPS Capital Partners for $425 million. The deal is expected to close towards the end of 2017. Adidas has been shopping its golf segment, which includes leading golf brand TaylorMade, along with Adams Golf and apparel...

Callaway Golf Co (NYSE: ELY) announced the acquisition of OGIO International in an all-cash transaction. The acquisition broadens Callaway’s product platform in accessories and apparel, and it is expected to be earnings accretive from 2018, Wunderlich’s Rommel Dionisio said in a...

As expected, now that Nike Inc (NYSE: NKE) will no longer be making golf equipment, golf companies are pursuing Tiger Woods to use their clubs when he makes his next comeback. Woods is on the market testing nearly every brand in preparation for his return to the course, according to various sources...

Callaway Golf Co (NYSE: ELY) is up big Thursday, responding to the news that Nike Inc (NYSE: NKE) will stop manufacturing golf clubs. Nike will continue to sell golf footwear and apparel, similar offerings to what Under Armour Inc (NYSE: UA) currently makes for the golf industry. Under Armour's...

Belus Capital Advisors CEO Brian Sozzi argued that Nike Inc (NYSE: NKE) may prefer Tiger Woods to win the upcoming Masters tournament over Rory McIlroy. In an article published Wednesday on The Street, Sozzi said the issue at hand is the fact that the 39-year-old Woods is still Nike's "go to" guy...

News that NBA MVP Kevin Durant is close to inking a $325 million endorsement deal with Under Armour (NYSE: UA) has had tongues wagging on Wall Street. Securities lawyers debated whether the company would have to disclose the deal to shareholders under the “material events”...

Golf aficionados will be thoroughly absorbed in the Masters tournament taking place at Augusta National Golf Club this weekend.  This storied tradition is one of the most treasured competitions in the sport, with 91 golfers competing for a chance to wear the coveted green jacket that the winner...