Augusta National

Tiger Woods' victory at the 2019 Masters Tournament will go down as arguably the greatest comeback in sports history. U.S. President Donald Trump has already said he will award the Presidential Medal Of Freedom to Woods. What else does it mean? Golf is officially back. Doing It Nike Inc (NYSE:...

Nike Inc (NYSE: NKE) may have exited the golf equipment business, but the brand is still as relevant as ever in the sport. Nike emerged as the clear winner of the 2018 Masters Tournament from an endorsement standpoint, according to a study of the event's marketing impact.  Nike endorser...

Tiger Woods may not have been in contention to win his fifth Green Jacket at Augusta National on Sunday at the Masters, but the Tiger halo effect on TV ratings is still very real. It had been 1,089 days since Tiger Woods had played Augusta National before the opening round Thursday and,...