Facebook Metrics

If Facebook Inc (NASDAQ: FB) managed to escape its ad controversy in which it inflated metrics relatively unscathed, can investors expect Alphabet Inc (NASDAQ: GOOG) (NASDAQ: GOOGL) to see a similar fate for its ad scandal as ads from notable brands are being shown alongside hate and even terrorist...

Just as the 2016 had several positives to write home about, it was also marred by some scandals that shook the faith of investors. The markets, however, came unscathed, as reflected by the strong gains recorded by the major averages for the year. Even some of these companies mired in...

Shares of Facebook Inc (NASDAQ: FB) disclosed yet another metric mishap. The company said Friday it undercounted traffic from certain publishers who uploaded content to the social media's Instant Articles platform. Facebook's Instant Articles platform allows content publishers to...

Facebook Inc (NASDAQ: FB) acknowledged back in September that it made some calculation mistakes in some of the metrics provided to advertisers. Facebook's mistakes vastly overestimated the average viewing time for video ads on its platform. The company vowed to correct the mistake and...