Bitcoin Bowl

Cryptocurrency companies have been investing in marketing with sponsorships of top social media influencers and sports teams. For example, did you know that there was an NCAA Football game referred to as the Bitcoin Bowl in 2014? What Happened: Bitpay sponsored the St. Petersburg Bowl that was...

On April 1, digital currency payments processor BitPay and ESPN announced that the St. Petersburg Bowl would no longer be called the Bitcoin Bowl as the two agreed to end BitPay's sponsorship of the event. Little is known about why BitPay pulled out of its three-year deal to sponsor the game...

Scandals like the Silk Road trials and the Mt. Gox exchange collapse have severely damaged the public’s perception of bitcoin and slowed the rate of adoption considerably. Worries about security and stability have kept the average investor from using the cryptocurrency despite growing...