B-Real

Cypress Hill frontman and cannabis tycoon B-Real, AKA Louis Mario Freese, has expanded his Dr. Greenthumb’s Brand into Arizona. The move is a result of an exclusive partnership with the state’s premier curators of fine cannabis, The Flower Shop. The strain offerings are exclusive...

Florida Retail Footprint Grows Amid Rec Legalization Talks Two fierce competitors in the Florida medical marijuana market have recently expanded their retail footprints. Trulieve Cannabis Corp. (CSE: TRUL) (OTCQX: TCNNF) kicked off cannabis sales at 5037 Hwy 90 in Pace. The new store offers greater...

The embers of the cannabis industry have been stoked by advocates and aficionados alike, with the influence of hip-hop maestro and cannabis entrepreneur, B Real of Cypress Hill and Dr. Greenthumb's, blazing bright. In a recent tweet, B Real succinctly encapsulated a paradox, stating that while...

Dr. Greenthumb's, one of California's most recognized cannabis retailers, is opening another retail location in the Golden State. The new store will officially open on September 16. A day-long celebration hosted by B-Real, rapper of legendary hip-hop group Cypress Hill and a cannabis...

Ypsilanti's Riverside Park in Michigan is about to ignite with excitement as it plays host to the inaugural Spark in the Park music festival. This groundbreaking event, taking place on June 10th and 11th, promises a unique fusion of cannabis and hip-hop, offering a one-of-a-kind experience for...

Dr. Greenthumb's Worldwide, the well-known cannabis dispensary chain founded by legendary Cypress Hill rapper B-Real, and its long-standing partner LAHC, Inc. have announced their mutual decision to part ways. The split was caused by the rapidly evolving landscape of California's cannabis...

B-Real, the hip-hop mogul and lead singer of Cypress Hill, gave a shout out to the Stündenglass x Dr. Greenthumb Gravity Infuser on a recent episode of the "Joe Rogan Experience" podcast (ep. #1939). During the episode, B-Real asked Joe if he had ever heard of Stündenglass, and...

In select studies, celebrity endorsements have produced an average 4% sales increase. At this time, it appears that isn't the case in the US cannabis market. To date, most celebrity cannabis brands, whether endorsed or owned, leave some questioning their market impact. The unease appears...

INSANE Brand, one of California’s most sought-after cannabis flower brands, founded by legendary hip hop artist B-Real, is sponsoring “Team INSANE” for Subversiv 7, the world’s biggest Brazilian jiu-jitsu (BJJ) grappling team tournament. The live audience event will be held...

Iconic American wrestler Ric Flair and legendary American boxer Mike Tyson are retired champions in their respective combat sports. They also share a common interest in cannabis.  Although Flair didn't use cannabis in the past, he has come to understand the...

Dr. Greenthumb’s will launch its cannabis flower line under the Dr. Greenthumb brand in California, Benzinga has learned exclusively. Created by B-Real, of the legendary hip hop group Cypress Hill, Dr. Greenthumb’s flower line was created with the intention of delivering high-...

Celebrity involvement in the cannabis industry is at an all-time high. Below are some celebrity-created weed accessories you need to check out: VIBES Rolling Papers The premium rolling paper and cannabis lifestyle brand from Bay area rapper and entrepreneur, Berner. The recently launched Cali...

2020 was a pandemic-stricken year that left many of us wondering what 2021 would bring. Would people continue to work remotely? Would Bitcoin (CRYPTO: BTC) reach $100,000? Would the SPAC trade remain hot? Are NFTs just JPEGs? Benzinga repeatedly brought you exclusive interviews with...

LEAF Mobile Inc. (TSX: LEAF) )OTCQB: LEMLF), a Canada-based free-to-play mobile game group, along with its subsidiary, LDRLY Games Inc., announced on Tuesday the worldwide launch of their next free-to-play mobile title, B-Real Monster Buds, released in collaboration with DGT...

B-Real, rapper of legendary hip-hop group Cypress Hill and a cannabis entrepreneur, recently announced the grand opening of his Dr. Greenthumb's dispensary in La Mesa, California. It will take place on Saturday, October 2 and feature live paintings by local artists, giveaways and bogo deals, a...