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Amazon's Rufus Is Changing How You Shop — Andy Jassy Explains How The AI Assistant Is Helping Customers Overcome Information Overload
Friday, February 7, 2025 - 1:26am | 548On Thursday, Amazon.com Inc. (NASDAQ:AMZN) CEO Andy Jassy spoke about how its AI-powered shopping assistant, Rufus, is improving search, personalization, and the overall shopping experience. What Happened: During Amazon's fourth-quarter earnings call, analyst Michael Morton asked Jassy about AI's...