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Twitter Focuses on the Tweeter
Friday, August 31, 2012 - 8:40am | 528Twitter is following in Facebook's (NASDAQ: FB) virtual footsteps by offering advertisements that fit specific consumer wants and needs. Dependent upon what a user tweets, ads will appear that target the user based on their interests. This new internet-based feature will seek to make the platform...
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Facebook, Click Fraud, and Digital Advertising Deception
Thursday, August 9, 2012 - 11:22am | 2003Click fraud and its perpetrators hit national headlines this month after Long Island startup Limited Run decided to discontinue its Facebook (NASDAQ: FB) advertising on suspicions of bot ad clicks. The underlying difficulty of advertising on the Internet, however, is nothing new. John M. Simpson...
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Facebook Advertising Could be Faking Your Business Out
Monday, July 30, 2012 - 4:51pm | 480"They're scumbags and we just don't have the patience for scumbags," said musician and label-based company Limited Run when discussing its decaying relationship with Facebook (NASDAQ: FB). Limited Run is singing "so long" to Facebook and the advertisements it was paying for as the company has...