Julia Boorstin

2009 proved to be a good year for the media industry. However, according to CNBC’s Julia Boorstin, Morgan Stanley (NYSE: MS) analyst Ben Swinburne has recently released a report about the outlook for the media sector in 2010. The report has taken a negative view about the prospects of media....

Super Bowl is not just Football anymore, it is an advertising extravaganza. According to CNBC’s Julia Boorstin, CBS (NYSE: CBS) has reported that they are “virtually” sold out. TNS media intelligence has suggested that ad prices in 2009 went up as high as $4 million. According to media reports,...

Cable behemoth Comcast (NASDAQ: CMCSA) and NBC Universal (NYSE: GE) are in the process of convincing Federal Communications Commission (FCC) that their merger is in the public interest. They are also trying to make a point that this merger should not invoke antitrust laws. Both the companies have...

AT&T (NYSE: ATT) posted impressive quarterly results. According to CNBC's Julia Boorstin, the company intentionally chose to release its earnings after Apple' (NASDAQ: AAPL) big unveiling of iPad. The company declared 25 percent growth in its earnings. The company also added 2.7 million...

Online DVD rental giant Netflix (NASDAQ: NFLX) continued its impressive performance and posted strong Q4 numbers. The firm reported an increase of 36% in its Q4 profits. Netflix also recorded 24 percent increase in its revenue. According to CNBC'S Julia Boorstin, in an earlier interview, Netflix'...

Apple (NASDAQ: AAPL) unveiled its eagerly-awaited tablet iPad yesterday. According to Apple CEO Steve Jobs, iPad will compete with e-readers, portable game consoles and media players. The entry level iPad has been priced at $499. According to CNBC's Julia Boorstin, this relatively low price...

TiVo (NASDAQ: TIVO) revolutionized TV watching with its time managing device. While talking with CNBC's Julia Boorstin, TiVo CEO Tom Rogers presented a report card for the companies on the basis of their Ads. He stated that companies tend to lose millions due to their ads being fast forwarded by...