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Has McDonald's Become Irrelevant?
Friday, January 24, 2014 - 1:01pm | 596It’s tough for any business to survive if it isn’t relevant to its customers. According to McDonald’s (NYSE: MCD) CEO, Don Thompson, his company has that problem -– at least, to some extent. Thursday, during a call to analysts, Thompson said “We’ve lost some of our customer relevance.”...
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Is Wendy's Success at McDonald's Expense?
Friday, January 3, 2014 - 4:50pm | 658Wendy's (NASDAQ: WEN) may describe itself as “the world's third-largest quick-service hamburger company,” but the Dublin, Ohio-based company has been growing and nibbling away at the market share of fast-food giant McDonald's (NYSE: MCD). According to the restaurant industry web site QSR, 2013...
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McDonald's Suggestions for Employees Creates PR Snafu, Draws More Attention to Plight of Low-Wage Workers
Wednesday, November 20, 2013 - 5:05pm | 783McDonald's (NYSE: MCD) is coming under fire for suggestions it reportedly offered its employees on an in-house, employees-only McResource Line web site, on how to cope with issues like the upcoming holiday financial crunch. According to screen grabs complied by the activist group Low Pay Is Not...
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Make it Quick: How Some of the Fast Food Stocks Have Been Performing
Thursday, November 7, 2013 - 4:53pm | 603For some time now, fast food stocks havebeen a relatively safe stock bet for investors. But we've recently seen many of the top fast food brands overhauling their images in a number of ways, not the least of which has been revamping their menus from top to bottom. Some have even taken the...