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'A F—ed-Up Situation,' Says MariMed CCO About How State Regulations Complicate Cannabis Edibles Strategy
Wednesday, April 17, 2024 - 5:22pm | 672What is the strategy for branding in a fragmented market? Was the topic Wednesday at the Benzinga Cannabis Capital Conference in Florida, which got things heated up. "Regulations are critical, in some markets, there are potency caps, in Pennsylvania you can´t sell an edible, so today...
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EXCLUSIVE: Next Big Thing In Vaping? New Leader Has Clues
Tuesday, April 9, 2024 - 3:06pm | 715CCELL, a renowned name in vaporizer technology, appointed Angela Pih as chief marketing officer. Pih, with a distinguished history of brand development across fashion, beauty, and, notably, cannabis, is set to infuse her depth of experience into enhancing CCELL’s consumer engagement and...
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Discover Consumers Sentiment & Buyer Behavior With Brightfield Group's New Cannabis Platform
Tuesday, October 4, 2022 - 10:32am | 711Software as a service cannabis platform Brightfield Group confirmed Tuesday the launch of its Cannabis Brand Health Platform. This new solution provides an in-depth view of brand health derived from first-party consumer data, allowing cannabis brands across the United States to optimize their brand...
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Harborside Expands Leadership Team With Two New Appointments
Monday, June 6, 2022 - 10:09am | 454Harborside Inc. (OTCQX: HBORF) (CSE:HBOR), a California-focused, vertically integrated cannabis enterprise, expanded its leadership team, appointing Kavi Bhai as vice president of financial planning and analysis and Angela Pih as vice president of marketing. Bhai has over 11 years of relevant...
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Creating A Successful Female-Focused Cannabis Brand: What Goes Into The Process?
Friday, July 16, 2021 - 3:00pm | 828Famed cannabis brand CannaCraft recently launched a new product line. Dubbed Gem + Jane, this sparkling botanical beverage line was developed by an all-women team and delivers a light, manageable dose of cannabinoids, appealing to cannabis-curious consumers who want to stay in control, or...