Vibrant Media Up For IPO, Hires CFO

Vibrant Media, vendor of the once-confusing double-underlined hyperlinked ads in news articles, may be prime for an IPO, according to Advertising Age.

The New York-based internet company has hired a CFO, Jeffrey Babka, who is known in the investor community as an IPO specialist.

"He fits into the business really well from a culture perspective," said CEO Doug Stevenson. "He's got a tremendous track record for success."

Mr. Stevenson cited Mr. Babka's previous role as CFO of NeuStar, a telecommunications company that launched an IPO in 2005 and raised over $700 million in the process.

"The markets were pretty difficult that year," Mr. Stevenson said, "and that was one of the best new-tech IPOs of 2005." More recently, Mr. Babka was chief financial officer at Sophos, a global IT security company based in Oxford, England, which was acquired by Apax Partners this past June at an $830 million valuation, according to the company.

Click here to get trading ideas that could bring you a 100% return.